Design A life you’re obsessed with

The identity design framework to reinvent who you are and how you live.



Build the business that funds your freedom

The blueprint for building a brand that sells on autopilot. 

Turn Your Work Into a Certification

Build the legacy you actually want and scale to $500K–$1M+ with less effort.

Explore The SELF Made System →

Explore The SELF Made Method →

Explore The Certification Model →

Become A Certified
Identity-Based Coach 

Become A Certified Health Coach 

Get certified through the Institute of Transformational Nutrition and create a career that transforms lives, starting with your own. 

Get certified in Identity-Based Coaching® through The Modern Life Coach School and build a business that changes lives while supporting your own.

Learn About The Certification →

Explore the Courses →

Watch the Show

SELF Made Resources

Quizzes, guides, and trainings that help you become a Living Brand - the woman who creates categories of one, gets seen without screaming, and builds a life so rich and unbothered she’s only jealous of herSELF.

We thank everyone else for our success… friends, team, mentors. Cute. But when’s the last time you thanked the only person who actually dragged you through hell and back? YourSELF.

Watch I’d Like to Thank MySELF →

Get Free SELF Made Resources →

YouTube

Episodes

I Bet Every Last Cent I Had. ($100M Later)

Listen on Apple Podcasts

Watch on YouTube

Listen on Spotify

Listen on Pandora

Episode 05 Description:

“Be realistic.” That’s the advice that almost kept me poor forever.

Want to go from overlooked to impossible to ignore and FINALLY bet on yourSELF?
Get Cynthia’s free 20 Minute Training:
https://www.cynthiagarcia.com/undeniablemasterclass

I was living in a rent-by-the-day hotel in Los Angeles with strangers pounding on my door. I was sick, isolated, and completely broke. Logic said go home to Appalachia. Logic said save every penny.

Instead, I put thousands of dollars on three maxed-out credit cards for a certification I couldn’t afford. It was the most reckless decision I ever made. It was also the best.

In this episode of I’d Like to Thank MySELF, I’m going back to the beginning. Moving to LA with $7,000. The health crisis that wiped me out. Losing every friend I had. And the moment I decided to bet on myself with money I didn’t have, for a future I couldn’t prove.

This isn’t a masterclass. It’s the real story of what it looks like to start a business with no money, no support system, and no evidence it’s going to work. Just a feeling in your gut that says: this is the move.

I talk about why “playing it safe” is actually the most dangerous financial decision you can make. Why staying in a job you hate or a life that’s too small is its own kind of bet. Why your 40s might be the best time to reinvent everything. And how growing up on food stamps in Appalachia taught me that “being realistic” is the enemy of building something real.

That three-credit-card bet? It became the foundation for the Institute of Transformational Nutrition, tens of thousands of certified coaches worldwide, and multiple businesses generating over $100 million. From nothing. From a girl who bathed in a creek and didn’t have a bathroom growing up.

If you’re a woman over 40 sitting on a decision right now and the math doesn’t make sense but your gut won’t shut up about it… this one’s for you!


Episode Chapters:
00:00 — Intro
00:31 — The Riskiest Financial Decision I Ever Made
01:33 — One-Way Ticket to LA With $8,000 and a Dream
02:46 — The Shady Hotel & Getting Threatened
04:57 — Refusing to Go Home
05:39 — Modeling Hustle & Desert-Level Risk
07:51 — The First $4,000 Month
10:08 — When Everything Fell Apart
11:52 — Losing Friends & Hitting Rock Bottom
14:02 — The Late-Night Decision to Fix It Herself
14:52 — Splitting It Across Three Credit Cards
16:31 — The Foundation of Everything
18:50 — Why Betting on Yourself Feels Terrifying
21:09 — Not Betting on Yourself Is Also a Bet
21:53 — It Wasn’t About the Money. It Was About Belief.
22:42 — The Toast

Follow Cynthia Garcia

Instagram: @iamcynthiagarcia

TikTok: @iamcynthiagarcia

Facebook: @iamcynthiagarcia

Website: cynthiagarcia.com

Rewritten Beauty

Instagram: @wearerewritten

Facebook: @wearerewritten

Website: wearerewritten.com

Institute of Transformational Nutrition

Instagram: @transformationalnutrition

Facebook: @transformationalnutrition

Website: transformationalnutrition.com

Hot AF Plan

take the quiz

Get Your Personalized

hot AF
After 40

free guide

The Uncomfortable Cost of staying

Hi, I'm
Cynthia Garcia

Most people blend in no matter how hard they try to stand out. I built multiple brands by turning my life into proof and creating categories of one.

Now I’ll show you how to do the same.

Join for FREE Now! →

The SELF Made
Membership

Your VIP Pass to building a life, business, and brand that takes you from overlooked to impossible to ignore.