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The identity design framework to reinvent who you are and how you live.



Build the business that funds your freedom

The blueprint for building a brand that sells on autopilot. 

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Build the legacy you actually want and scale to $500K–$1M+ with less effort.

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Explore The SELF Made Method →

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Identity-Based Coach 

Become A Certified Health Coach 

Get certified through the Institute of Transformational Nutrition and create a career that transforms lives, starting with your own. 

Get certified in Identity-Based Coaching® through The Modern Life Coach School and build a business that changes lives while supporting your own.

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SELF Made Resources

Quizzes, guides, and trainings that help you become a Living Brand - the woman who creates categories of one, gets seen without screaming, and builds a life so rich and unbothered she’s only jealous of herSELF.

We thank everyone else for our success… friends, team, mentors. Cute. But when’s the last time you thanked the only person who actually dragged you through hell and back? YourSELF.

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From Poverty to Powerhouse

 A Story That Doesn’t Just Inspire,

 

It Redefines What's Possible
 

Cynthia Garcia went from Appalachian poverty with no running water to creating multiple category-defining, multi-8-figure brands across beauty, health, and education.

As the founder of Rewritten Beauty ,  the world's first Identity-Based Beauty  brand, and the creator of the SELF Made™ Movement, Cynthia is known for turning personal reinvention into undeniable proof and showing others how to become Living Brands people can't look away from.

Her on-air experience, founder authority, and unfiltered story make her the kind of guest who doesn't just give soundbites. She delivers moments.









She's the founder of Rewritten Beauty ,  the world's first Identity-Based Beauty  brand redefining how we age, and the creator of the SELF Made Movement, a reinvention ecosystem blending beauty, business, and identity. 

Cynthia Garcia grew up in Appalachian poverty with no running water and built her life from scratch, becoming a multi-8-figure founder without a roadmap, investors, or a safety net.









OFFICIAL BIO
 

Cynthia is also a 4x founder, having built SoCal Cleanse, PINK Method, The Institute of Transformational Nutrition, and now Rewritten Beauty , making her one of the only women to create multiple new categories across health, transformation, and beauty.

A certified clinical nutritionist turned founder, Cynthia's work blends science, psychology, and personal reinvention to show people how to become Living Brands and create categories of one.

Her work has been featured in Forbes, Vogue, Elle, Glamour, Cosmopolitan, Shape, Good Morning America, The Today Show, and more. Her methods have reached everyone from everyday women to A-list celebrities, influencing millions around the world.

Cynthia is also the host of I'd Like to Thank MySELF , the raw, honest, unfiltered show where we stop pretending someone else is coming to save us. It's conversations about the reinvention, the money, the breakdowns, and the glow-ups, all told like you're sitting across from her with a drink in hand.

She's a wife, a mom, a founder, and living proof that you can come from nothing, rewrite everything, and build a life so good you're only jealous of yourSELF.









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Cynthia Garcia is a multi–8-figure founder who went from Appalachian poverty to creating category-defining brands across beauty, health, and transformation. She’s the founder of Rewritten Beauty ,  creator of the SELF Made  Movement, and the voice behind I’d Like to Thank MySELF , helping women become undeniable and impossible to ignore.






















50 Word bio 

Signature Topics & Interview Angles

The shift happening now: personal brands monetize attention, but Living Brands turn transformation into the actual business, and why this makes competition irrelevant.

Personal Branding Is Dead: Why Living Brands Are the New Business Model

You're Not Aging Wrong, You're Just Believing the Wrong Story

How experts are licensing their methodologies and creating passive income without burnout, funnels, or endless launches.

The Next Big Shift: Why Certifications Are the New Scalable Business Model

How nervous system-led business, elevated standards, and soft power replaced hustle, and why burnout is a choice, not a badge of honor.

Relaxed, Rich, and Unbothered: Why I Built to $100M by Doing Less

Six-figure entrepreneurs doing everything right but still overlooked, and the 3 identity shifts that finally make them impossible to ignore.

The Invisible Founder Problem: Why Success Doesn't Equal Visibility

How I went from Appalachian poverty to multi-8-figure founder without investors, connections, or playing by anyone's rules.

From Bathing in a Creek to Building $100M: The Blueprint Nobody Teaches

Identity shift, Living Brand, category of one: the exact framework that stops entrepreneurs from blending in and starts making them undeniable.

The 3-Part System That Takes You From Overlooked to Impossible to Ignore

The science of Identity-Based Beauty : why senolytic skincare + narrative rewrites mean aging is something you control, not endure.









KIND WORDS

"Cynthia is organized, efficient, generous, thoughtful, highly intelligent and pure fun.

Her bubbly personality puts on-air guests and talent at ease, while her informed answers garner respect from other experts and colleagues.

Never a diva, always a team-player, she’s a producer’s dream both behind the scenes and when cameras are rolling. I look forward to working with Cynthia again in the future!”

— Lisa Clark, Producer The Dr. Phil Show

“I've worked with numerous on-air talent and Cynthia is without compare.”

"Not only is Cynthia one of the most professional, knowledgeable, easy-going experts I have ever worked with, but she is also someone who genuinely cares.

Meeting her has truly been a life-changer for me. I would book her again and again and again."

— Jennifer Henderson, Producer The Dr. Phil Show and The Doctors

“At first, I thought she was going to be just another guest, but after only few minutes, I realized she was someone special.”

When it comes to being a guest on your show or stage, you can expect a standard of excellence, communication, and cooperation.

Booking Info

To book Cynthia as a podcast or show guest, please send an email to media@cynthiagarcia.com.

To book Cynthia as a speaker at your company or event, please contact speaking@cynthiagarcia.com.

Booking Info